The latest report on the global Gift Cards Market presents answers to crucial questions that are important to comprehend developments in the said A holistic and detailed overview of the global Gift Cards Market that includes information derived from utilizing various quantitative and qualitative analysis techniques has been compiled in this latest market report. This compilation offers its readers a great overview of the Gift Cards Market during a forecast period from 2019 to 2025.
This report researches the worldwide Gift Cards market size (value, capacity, production and consumption) in key regions like North America, Europe, Asia Pacific (China, Japan) and other regions.
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This study categorizes the global Gift Cards breakdown data by manufacturers, region, type and application, also analyzes the market status, market share, growth rate, future trends, market drivers, opportunities and challenges, risks and entry barriers, sales channels, distributors and Porter’s Five Forces Analysis.
A gift card (also known as gift certificate in North America, or gift voucher or gift token in the UK) is a prepaid stored-value money card usually issued by a retailer or bank to be used as an alternative to cash for purchases within a particular store or related businesses. Gift cards are also given out by retailers and marketers as part of a promotion strategy, to entice the recipient to come in or return to the store, and at times such cards are called cash cards. Gift cards are generally redeemable only for purchases at the relevant retail premises and cannot be cashed out, and in some situations may be subject to an expiry date or fees.
There is an increasing demand for gift cards in the corporate sector across the globe. Companies are offering incentives to employees in the form of gift cards to recognize employees contributions and achievements. Approximately 25% to 35% of a merchants gift card revenue is driven by B2B sales of gift cards. A growing adoption of gift cards in the corporate sector is one of the primary drivers pushing the global gift card market. Gift cards are gaining more popularity as compared to gift vouchers owing to several benefits offered by these cards. Gift cards can be used more than once owing to the partial redemption option, wherein the remaining balance can be carried over for future purchases.
North America is the largest consumer of gift cards, with a consumption market share of 45.35% in 2017. The second place is Europe, following North America with the consumption market share of 25.72% in 2017.
Global Gift Cards market size will increase to 510 Million US$ by 2025, from 320 Million US$ in 2017, at a CAGR of 5.8% during the forecast period. In this study, 2017 has been considered as the base year and 2018 to 2025 as the forecast period to estimate the market size for Gift Cards.
This report focuses on the top manufacturers’ Gift Cards capacity, production, value, price and market share of Gift Cards in global market. The following manufacturers are covered in this report:
Gift Cards Breakdown Data by Type
Universal Accepted Open Loop
Restaurant Closed Loop
Retail Closed Loop
Miscellaneous Closed Loop
Gift Cards Breakdown Data by Application
Entertainment (Movie, Music)
Gift Cards Production Breakdown Data by Region
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The study objectives are:
To analyze and research the global Gift Cards capacity, production, value, consumption, status and forecast;
To focus on the key Gift Cards manufacturers and study the capacity, production, value, market share and development plans in next few years.
To focuses on the global key manufacturers, to define, describe and analyze the market competition landscape, SWOT analysis.
To define, describe and forecast the market by type, application and region.
To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
To identify significant trends and factors driving or inhibiting the market growth.
To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
To strategically analyze each submarket with respect to individual growth trend and their contribution to the market.
To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
To strategically profile the key players and comprehensively analyze their growth strategies.
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